Let's get excited about Linz together. Become a #linzfluencer – an ambassador for the capital of curiosity!

Linz is much more than a city – it's a feeling, an inspiration, a place full of creativity and innovation, brimming with curiosity and managing to spark it in locals and visitors alike!

With our #linzfluencer program, we invite you to become part of a movement that brings the true essence of Linz to the world. Because we believe that people trust people more than brands – and your personal experiences, stories, and enthusiasm have the power to inspire others.

“We need to talk.” That's how the best relationships begin. At least when you're in Linz. And #linzfluencers. Because we love and nurture our relationship with the city. And we love to share it. With everyone.

Share your Linz moments, spark curiosity, and show why this city is a great place to live, work, study, or visit. Become a #linzfluencer and make Linz an experience to remember – together with everyone who loves Linz as much as you do.

Your guide #linzfluencer compass

What you should know and live by as a #linzfluencer:

What you can do as a #linzfluencer

  • Love and understand Linz
    You know the region and its diverse tourist attractions.
  • Stay up to date
    The Linz newsletter keeps you informed about the latest highlights.
  • Telling the Linz story
    You understand the Linz brand and its positioning.
  • Be enthusiastic
    You speak about the city with respect, openness, and passion.
  • Think visionary
    You are familiar with the essence of the Destination Strategy 2030.
  • Setting the tone
    You emphasize the city's potential and set a positive tone.
  • Show commitment
    By agreeing to our values, you officially become a #linzfluencer.
  • Present Linz
    At events, on social media, and in your professional or private life.
  • Use tourism insiders
    Benefit from the expertise of the Linz Tourism Association—for example, through special programs for delegations.
  • Enjoy exclusive experiences
    Participate in special tourism activities such as guided tours, networking meetings, and more.
  • Strengthen networks
    Exchange ideas with other #linzfluencers and actively promote community spirit.
  • Tell stories
    Authentic experiences make Linz tangible—your personal insights count!
  • Make innovations visible
    Show how Linz combines sustainability and progress.

Join in and become part of the movement—Linz needs you

Take a risk—inspire for Linz!

I want to become a #linzfluencer:

Understanding values & commitment

The #linzfluencer program is a commitment to a city that is courageous, thinks unconventionally, and embraces diversity. It stands for respectful coexistence that connects people, sparks curiosity, and creates positive experiences.

Linz is a city that is changing—and we are helping to shape this change. We are committed to openness, creativity, and community, we advocate for respectful and sincere communication, and we are creating a cityscape characterized by respect, cohesion, and genuine exchange.

We actively promote respectful, sincere, and authentic communication. Regardless of ideologies or interests, the aim is to show Linz as it really is: charismatic, fascinating, and full of creative energy.

By participating as a #linzfluencer, I commit myself to these values and enthusiastically promote them to the outside world. I stand for a city that dares to break new ground—confident, inspiring, and full of surprises. I tell the stories that define Linz, spark curiosity, and highlight what makes this city unique. Linz is more than a place—it's an attitude. And I'm part of it.

Registration

Shaping Linz together – our #linzfluencers

Daniel Vanek

Linz inspires with its cultural diversity, nature, and quality of life. On the Pöstlingberg, I always discover new perspectives.

4020 in 2040: Linz will be a lively, well-organised place for encounters and openness.

Sylvia Kiehne

I love the terrace of the Brucknerhaus—a place where music and nature merge with the view of the Danube and Pöstlingberg.

4020 in 2040: I see Linz in the future as a modern, technologically advanced, yet livable city.

Martin Luger

My favorite place is the panoramic view at the Castle Museum—with a view of the past, present, and future.

4020 in 2040: Linz is an inspiring green city. Livable, future-oriented, and full of ideas and surprises.

Sylvia Prunthaller

My highlight is the Schatzweg trail in the evening. A fantastic view over Linz, the Danube, and all the way to the mountains.

4020 in 2040: Linz is a climate pioneer with a top quality of life. A role model for cities throughout Austria.

Alexandra Wallner

One of my favorite places in Linz can be seen in the photo. Whenever I walk past it, I enjoy the colorful variety and the magnificent sea of flowers. The flower shop on Taubenmarkt.

4020 in 2040: Ideally, new, gentle forms of mobility and greening projects will have taken hold. There will be more cozy and consumption-free places that are accessible to everyone.

Bianca Leisgang

I find the developments surrounding the tobacco factory particularly exciting. So much of the future is happening there! Other cities and countries could really learn a thing or two from it.

4020 in 2040: Linz 2040 is the smart influencer with a green conscience—stylish, sustainable, and always in tune with the times. It posts from car-free zones, urban gardening projects, and high-tech labs in old factories. With every story, Linz shows how the city is shaping the future: boldly, creatively, and collectively.

Mario Mauracher

My favorite place is the park bench on Schlossberg hill, where you can take in the view and let your thoughts wander.

4020 in 2040: Lots of green meeting places in downtown Linz where people can exchange thoughts and ideas.

Silvia Hackl

When walking around Linz, I always discover new details that make me smile or marvel.

4020 in 2040: I would like to see a Linz with character, charm, diversity, and a little more confidence than it has today.

Gala Dojcinovic

The Danube embankment is my place of well-being: relaxation by the water and wonderful moments with friends at the same time.

4020 in 2040: Linz will be greener, more international, and even more livable in 2040—a city with a special atmosphere.

Dagmar Grimus-Leitgeb

The Danube with its riverside spots – it provides space to breathe deeply, move around, and enjoy yourself. But also the Pöstlingberg: there, you can see at a glance how much the city has developed.

4020 in 2040: I hope that the spirit of Linz—creativity, entrepreneurship, and the courage to try new things—remains alive and that even more Linz residents discover their city with pride. Linz should not just be a stopover between Vienna and Salzburg, but a hotspot that shines far beyond its borders.

Patrick Rammerstorfer

My favorite places in Linz are the Bauernberg and Freinberg hills with the stupa, both of which are central oases of relaxation—and the old town, of course.

4020 in 2040: Linz could become a globally outstanding example of sustainable transformation – ecologically, economically, and socially – everything needed for this is already in place, now all that is required is joint action in the spirit of genuine collaboration and with the mindset and attitude of a shared ecosystem.

Elisabeth Ulbrich

My favorite place is the Danube embankment in Urfahr.

4020 in 4020: Linz 2040 combines culture, technology, and humanity to create a city that shines far beyond its borders.

Hannah Holzmann

My favorite place is OK Square. It's a great place to relax and meet up with friends in the middle of the city, take a short break, or just enjoy the hustle and bustle.

4020 in 2040: I see Linz as a young and dynamic city in the future, known for its many exciting activities and events. It's never boring here.

Alexandra Weiß

I like Froschberg/Freinberg and definitely the harbor portal, including the murals. And I admit that I am an art and culture junkie, which is easy to satisfy in Linz.

4020 in 2040: As a resident of Linz, I think it's great that our city is taking responsibility with clear climate goals and focusing on innovation instead of stagnation. Linz is showing that sustainable thinking and urban living can go hand in hand successfully.

Werner Pamminger

My favorite place is the Danube embankment, because I used to live just around the corner and now because our office is next door.

4020 in 2040: I see Linz as a digital city with a high quality of life. A dynamic, cosmopolitan city that uses technology to make life easier and better.

Useful information for #linzfluencer

Do you have questions about the #linzfluencer program?

Then feel free to contact us here: linzfluencer@linztourismus.at